FBS Football – What Helps and Hurts Attendance Performance?
PART I – HISTORICAL ATTENDANCE First, let’s set a baseline by reviewing attendance for the past 11 FBS seasons (source NCAA attendance records). During that period, non-bowl home attendance in the...
View ArticleNCAA College Baseball Attendance: What Motivates Fans to Fill the Seats?
Does home winning percentage or overall winning percentage more directly affect NCAA college baseball attendance? One can legitimately make a case for either side of this argument. On the one hand,...
View ArticleDriving NCAA College Basketball Success: On the Court and in the Box Office
In the absence of having one of the top basketball programs in the nation, filling the seats for a college basketball game can be relatively difficult. Despite the fact that the public measures...
View ArticleCoaching Turnover’s Effect on Attendance and Winning Percentage
By: Jacob Feldman, Harvard University It was all going so well. The Hawaii men’s basketball team had just finished its eighth straight winning season after another year of strong attendance. But then...
View ArticleFootball Attendance: Comparing the NCAA and NFL
Big screen TVs, stereo surround sound, Sunday Ticket and RedZone programming, cheap food and drinks. With the NFL and College Football game-viewing experience in fans’ homes becoming more comfortable,...
View ArticleBasketball Attendance: Comparing the NCAA and NBA
In January, we explored the idea that attendance is dropping at NCAA and NFL football games due to fans’ increasing comfort watching the games at home. We found that “neither the NFL nor the NCAA are...
View ArticleDynamic Pricing in College Sports: A Growing Trend
By Dr. Chad McEvoy We have all gone online to shop for flights for an upcoming trip, put off buying for whatever reason, and then checked back a couple hours or days later to find that prices jumped...
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